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Why website maintenance is important

A website can be a great way to connect with customers and generate revenue. But if you don't maintain it, your website could become outdated, or worse—it might not even load at all! So let's take a look at why website maintenance is important and how you can get started on improving yours.

Regular Website Updates

Updating your website regularly is a good way to stay up-to-date with current technology.  This means keeping track of browser updates, plugins, and security. It also can ensure your website code is current, as well as checking in on analytics and design issues.  If you are running an eCommerce website or blog, it is even more important to stay informed with important security updates.

Website Security

Regular website maintenance can help prevent security threats such as malware or viruses. Malware is a type of software that infects your computer and causes it to perform unwanted actions. Viruses are another form of malicious software that can infiltrate your website, causing it to crash or steal personal information.

Security of your website should to be taken seriously as it is an important part of your business. From protecting your website visitors to preventing access to protected areas without permission, website security is something that should not be overlooked. Learn more about website security by requesting a free website evaluation with Easy Computer Systems today!

Add New Website Content and Features

Updating your website content is important for SEO (search engine optimization), but it is also good for your visitors.  Your website readers prefer to find fresh and relevant information on your site, so if you don't keep up with it, they may simply leave your site and go elsewhere.  Adding new features to your website, however, is a great way to keep customers coming back for more! New website features help your business stay relevant and competitive by keeping the website fresh and engaging for visitors.

If you want to stay competitive within your industry and keep your website at the top of the search engine results, consider a cost effective website maintenance program.  While website security should be a priority, consistent website updates can give you an opportunity to review new features like analytics tools or add interactive dynamic website forms that can help create a better overall experience for your customers.

Interested in updating your website? Contact Easy Computer Systems for a free website evaluation and quote.